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When was the last time you opened one of these? Ours go straight in the recycling. What happens when you (or your customers) decide you're over Facebook, or stop clicking on Google Adwords? In this video Gary Vaynerchuk asks a bunch of event marketers how many of them said five years ago that they'd never have a Facebook account … but now they do. He says we need to ask ourselves where our customers will be hanging out in two years time. Hey, you could be on Snapchat or Vine! There's no point fishing in the wrong spot, and those fish are schooling all over the place. Partly because marketers To View More >>

In the context of professional people photography here are a few things that surprise and puzzle us. How often the images are released from the studio before the sale is finalised. How the album planning/sales process can take months, sometimes years. How there's often no attempt to up-sell after the event. How the album is treated as a cost, not a marketing tool. How album planning is treated as an obligation not an opportunity. How studios go with the crowd, instead of standing out from it. None of those maximise your opportunities, and there are probably less of those to go round right now. To View More >>
I use the Browse Tab of the PJ Welcome screen a lot, but if you're sending orders to Queensberry the Uploads screen is also important, particularly if there happens to be a problem with your order. The screen has lots of information, so when the list of uploads gets busy you can sort (by any column), search, or filter based on status or upload date. The buttons are really important, and they change depending on the status of the upload. UPLOAD or RESUME - If the upload was interrupted or paused you'll see this. Mind you, when you booted PJ a popup would have reminded you had incomplete uploads) To View More >>
OK we're celeb junkies here, just like the rest of the world. We love it when we see famous people in our albums as they're being made, especially when they're Kiwis. Today we had a double treat as we despatched two beautiful sets of albums to Auckland photographer and Queensberry client, Emma Bass. I wanted to tell you all about them, but Ian won't let me. He reckons what's sauce for the gander is sauce for the goose, too, and it's true that, because we have a confidentiality policy, he's missed seeing some very exciting albums. So all I can say is that both weddings were absolutely stunning, To View More >>
Needing some inspiration? Whether you're a photographer or a bride to be, take a look at the Knotist - it's got the latest posts from top wedding blogs all in ONE place! http://news.knotist.com/ Beautiful and organized. Love it! Cheers, Anna To View More >>



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